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Bookshelf

Marketing Ideas for Wedding Professionals...From a Wedding Professional!!!

Here is a list of some of the business and marketing books I’ve read that have been helpful in building and growing my wedding business.  If you’ve read any of them, I’d love to hear what you think.  If you haven’t, I suggest you do…they’re awesome!

  • Brand Against the Machine – John Morgan
  • Duct Tape Marketing – John Jantsch
  • Free Marketing:  101 low and no-cost Ways to Grow Business Online & Off – Jim Cockrum
  • The Tipping Point – Malcom Gladwell
  • Unmarketing – Scott Stratten
  • The Book of Business Awesome – Scott Stratten
  • Entreleadership – Dave Ramsey
  • Tribes – Seth Godin
  • Permission Marketing – Seth Godin
  • 7 Habits of Highly Effective People – Stephen R. Covey
  • Good to Great – Jim Collins
  • Thou Shall Prosper – Rabbi Daniel Lapin
  • A Whack on the Side of the Head – Roger von Oech
  • Guerrilla Marketing – Jay Conrad Levinson and Al Lautenslager
  • The Art of Innovation – Tom Kelley
  • Purple Cow – Seth Godin
  • Linchpin – Seth Godin
  • The Dip – Seth Godin